Walmart+ Membership Review 2026: What It Costs and Who Should Join
Walmart+ can be worth the annual fee if you regularly use Walmart for groceries, household essentials, fuel savings, pharmacy delivery, streaming, or in-store convenience. But if Walmart+ mainly encourages extra delivery orders, impulse shopping, or subscription overlap, the real cost can be higher than the membership fee.
Editorial note: Prices, benefit availability, delivery rules, fuel partners, streaming options, trials, and promotional offers can change. Always confirm current pricing and eligibility directly with Walmart before subscribing.
Table of contents
Quick verdict: Is Walmart+ worth it?
Beelinger verdict: 🧪 TEST — strong value if Walmart is already part of your routine
Walmart+ is worth it if it replaces costs you already pay: grocery delivery fees, shipping fees, fuel savings, streaming, pharmacy delivery, or time spent making extra store trips.
It is not automatically worth it because the benefits list is long. The real question is whether the membership fits your actual shopping behavior.
Walmart+ is likely worth it if you:
- Order groceries or household essentials from Walmart at least a few times per month
- Use Walmart store delivery with orders of $35 or more
- Drive near participating Walmart+ fuel stations
- Would use either Paramount+ Essential or Peacock Premium with ads
- Use Walmart pharmacy, free shipping, or returns pickup benefits
- Want a lower-cost Amazon Prime alternative focused on groceries and essentials
Walmart+ is probably not worth it if you:
- Rarely shop at Walmart
- Prefer Target, Costco, Amazon, local grocery stores, or Instacart
- Usually shop in person and do not value delivery or shipping perks
- Do not use the included streaming option
- Notice that grocery delivery causes you to spend more than planned
How much does Walmart+ cost?
In the U.S., Walmart+ is listed at $98 per year or $12.95 per month, plus applicable tax. Paying monthly totals about $155.40 per year before tax, which means the annual plan can save about $57.40 per year before tax if you keep the membership for a full year.
| Plan | Typical price | Best for | Beelinger take |
|---|---|---|---|
| Walmart+ annual | $98/year plus applicable tax | People who know they will use Walmart+ all year | Best value if Walmart is already part of your grocery or household routine. |
| Walmart+ monthly | $12.95/month plus applicable tax | People testing Walmart+ or using it seasonally | More flexible, but costs more over a full year. |
| Walmart+ Assist | $6.47/month for eligible members | People who qualify through eligible government-assistance programs | Worth checking before paying full price if you qualify. |
| Walmart+ InHome add-on | Additional fee for eligible Walmart+ members | People who want groceries delivered to the doorstep, garage, or kitchen in supported areas | Potentially useful, but only if your zip code and comfort level fit the service. |
| Streaming benefit | Included with Walmart+ | People who would use Paramount+ Essential or Peacock Premium with ads | Can add real value if it replaces a streaming service you would otherwise pay for. |
Important: Walmart may offer free trials, promotional pricing, partner discounts, or benefit changes. Confirm exact pricing, taxes, plan terms, and cancellation rules directly with Walmart before subscribing.
What you get with Walmart+
Walmart+ is best understood as a grocery, household, delivery, fuel, and convenience bundle. The membership usually makes the most sense for people who already shop at Walmart regularly.
| Benefit | What it includes | Who gets the most value | Beelinger value check |
|---|---|---|---|
| Free delivery from your store | Delivery from your local Walmart store, typically with a $35 order minimum and restrictions | Grocery and household shoppers who order regularly | This is the core Walmart+ benefit for many households. |
| Free shipping with no order minimum | Free shipping on eligible Walmart.com items, with restrictions and exclusions | People who order household essentials, toiletries, pantry items, or small online purchases | Useful if it prevents small shipping fees without increasing impulse purchases. |
| Video streaming choice | Choose either Paramount+ Essential or Peacock Premium with ads at no extra cost; one streaming benefit at a time | People who already watch CBS, NBC, live sports, movies, or shows on those platforms | Strong value if it replaces a paid streaming subscription. |
| Fuel savings | Member savings on fuel at participating stations | Drivers near participating Walmart, Murphy, Exxon, Mobil, or Sam’s Club fuel locations | Helpful if the stations are convenient. Not worth detouring far. |
| Free pharmacy delivery | Eligible pharmacy delivery benefits through Walmart Pharmacy | People with recurring prescriptions who already use or would switch to Walmart Pharmacy | Potentially valuable, but compare against insurance, local pharmacies, and discount cards. |
| Mobile Scan & Go | Use the Walmart app to scan items while shopping in-store and check out faster | In-store Walmart shoppers who want a faster checkout experience | Convenience benefit, not usually enough by itself to justify the membership. |
| Returns from home | Eligible returns pickup from home | People who shop Walmart.com and want fewer store trips | Useful if returns are a real pain point. |
| Early access deals | Early access to select Walmart deals and events | Planned shoppers buying items they already intended to purchase | Helpful only if deals match your actual needs. |
| Burger King savings | Eligible dining discounts and offers through the Walmart+ partnership | People who already buy fast food occasionally | Only a savings perk if it reduces spending you would have made anyway. |
| Walmart+ Travel | Travel-related savings and booking benefits through Walmart+ | People who compare travel prices before booking | Bonus value, but compare against direct hotel, airline, and card portal pricing. |
Break-even math: How much do you need to use Walmart+?
The simplest Walmart+ break-even test is this: would you have paid at least $98 per year for the benefits you actually use?
Simple grocery delivery break-even example
If Walmart+ helps you avoid about $8 in delivery or shipping-related costs per order, then:
- 1 order/month: $8 × 12 = $96/year → close to the annual membership fee
- 2 orders/month: $8 × 24 = $192/year → Walmart+ may pay for itself
- 3 orders/month: $8 × 36 = $288/year → strong potential value if spending stays controlled
This is only a rough example. Your real value depends on local delivery rules, order size, substitutions, tip habits, store availability, shipping eligibility, and whether Walmart+ changes how often you order.
Walmart+ becomes easier to justify when it replaces other spending
The strongest case for Walmart+ is not “I get a lot of perks.” It is “Walmart+ replaces costs I would already pay.”
| Usage pattern | Potential annual value | Risk | Verdict |
|---|---|---|---|
| Weekly Walmart grocery delivery | Can easily justify the annual fee if orders are planned | Delivery convenience may increase basket size | KEEP |
| Streaming replaces Paramount+ or Peacock | Can add meaningful value | Included plans have ads and may not replace your preferred service | KEEP |
| Fuel savings used regularly | Useful for drivers near participating stations | Not worth extra driving or inconvenient routes | TEST |
| Occasional Walmart shopping only | Usually limited | Easy to forget renewal | CANCEL |
| In-store shopper who only wants Scan & Go | Convenience value, not direct savings | May not justify the full membership alone | TEST |
Hidden Walmart+ benefits most people miss
Walmart+ has several underused perks that can increase total value, but only if they match your real habits.
1) Streaming choice instead of one fixed streaming benefit
Walmart+ members can choose between Paramount+ Essential and Peacock Premium with ads. This can be valuable if one of those services replaces something you already pay for, especially during a sports season or show release window.
2) Grocery delivery as a time-saving system
Walmart+ can help reduce store trips when you use it for planned grocery and household orders. The key is treating it like a routine restocking tool, not a browsing app.
3) Fuel savings
Fuel savings can add value for commuters and families who drive regularly, especially if participating stations are already on your normal route.
4) Returns from home
Returns pickup can save time if you order from Walmart.com and dislike making extra store trips. This is a convenience benefit that becomes more useful for busy households.
5) Free pharmacy delivery
Pharmacy delivery can be helpful for recurring prescriptions, especially if Walmart Pharmacy already fits your insurance, medication pricing, and refill schedule.
6) Walmart+ Assist
Eligible members may qualify for Walmart+ Assist at a lower monthly price. If you qualify, the break-even point becomes much easier to reach.
The hidden costs of Walmart+
1) Grocery delivery can increase basket size
Walmart+ can save time, but delivery convenience may also make it easier to add extra snacks, household items, and “while I’m here” purchases.
2) The $35 delivery minimum can shape your spending
Free delivery from your store generally works best when you naturally need at least $35 of items. If you repeatedly add items just to reach the threshold, the membership may create extra spending.
3) Tips may still affect your real cost
Walmart+ can remove eligible delivery fees, but delivery tips may still be part of your personal cost. Include them when comparing Walmart+ against pickup, in-store shopping, or other delivery services.
4) Streaming value depends on whether you actually watch it
Paramount+ Essential or Peacock Premium can be a valuable add-on. But if you rarely use either service, the included streaming benefit should not be treated as real savings.
5) Some benefits depend heavily on location
Delivery quality, store inventory, substitution experience, fuel savings, pharmacy delivery, InHome availability, and pickup options vary by area.
6) Walmart+ can overlap with other memberships
If you already pay for Amazon Prime, Costco, Sam’s Club, Instacart+, Target Circle 360, Paramount+, Peacock, or a credit card that covers delivery benefits, Walmart+ may duplicate perks you already have.
The Beelinger Subscription Value Audit
Use this before you renew Walmart+
Before deciding whether to keep Walmart+, review the last 90 days of your actual behavior.
- Count your Walmart orders. How many store delivery, pickup, and shipping orders did you place in the last 90 days?
- Separate planned essentials from impulse adds. Which purchases were groceries, household staples, prescriptions, or planned items?
- Check delivery frequency. Did Walmart+ replace store trips or create extra small orders?
- Review your average basket size. Are you buying more because delivery is easier?
- Check fuel usage. Did you actually use member fuel savings at convenient stations?
- Check streaming usage. Did Paramount+ or Peacock replace another streaming subscription?
- Look for duplicated subscriptions. Are you also paying for Amazon Prime, Instacart+, Target Circle 360, Costco, Sam’s Club, Paramount+, or Peacock?
- Include tips and add-ons. Calculate your real annual cost, not just the membership fee.
Beelinger rule: keep Walmart+ if it supports shopping you already planned. Cancel Walmart+ if it turns convenience into extra spending.
Keep vs test vs cancel
âś… Keep Walmart+
- You order Walmart groceries or household essentials several times per month
- You use store delivery without increasing your total spending
- You use the included streaming benefit enough to replace a paid service
- You regularly use fuel savings at stations already on your route
- You use Walmart Pharmacy, free shipping, returns pickup, or Scan & Go
- You qualify for Walmart+ Assist and the lower price makes sense for your household
🧪 Test Walmart+
- You are unsure whether you use enough benefits
- You want delivery help during a busy season, new job, move, newborn phase, recovery period, or holiday window
- You are comparing Walmart+ against Amazon Prime, Target Circle 360, Costco, Sam’s Club, or Instacart+
- You might use Paramount+ or Peacock but are not sure yet
- You want to test whether grocery delivery lowers stress without raising spending
❌ Cancel Walmart+
- You rarely shop at Walmart
- You mostly shop in person and do not value delivery or shipping perks
- You do not use streaming, fuel, pharmacy, or returns benefits
- You are keeping Walmart+ out of habit
- Delivery orders are causing extra purchases or higher grocery totals
- You already get similar value from Amazon Prime, Costco, Sam’s Club, Target, or another service
Walmart+ alternatives
Walmart+ is not the only membership that bundles delivery, retail, streaming, and savings. The best alternative depends on where you already shop.
| Alternative | Best for | Strength | Weakness |
|---|---|---|---|
| Amazon Prime | Frequent Amazon shoppers and Prime Video users | Broad marketplace, fast shipping, streaming, household sharing, and digital perks | Higher annual price and can encourage impulse shopping |
| Target Circle 360 | Target shoppers and same-day delivery users | Strong fit for people who already prefer Target | Less useful if Walmart is your main grocery or essentials store |
| Costco membership | Bulk buying, groceries, gas, travel, and household staples | Can provide strong savings for planned shoppers and families | Requires discipline to avoid overbuying or wasting bulk items |
| Sam’s Club membership | Bulk shoppers who already like Walmart’s ecosystem | Warehouse pricing, fuel, bulk groceries, and household goods | Different use case than Walmart+ delivery and shipping |
| Instacart+ | People who want delivery from multiple grocery stores | More store flexibility than Walmart+ | Fees, markups, tips, and service costs can add up |
| No subscription | Occasional shoppers | No recurring fee | Less convenience and fewer bundled perks |
FAQ
How much does Walmart+ cost in 2026?
Walmart+ is listed at $98 per year or $12.95 per month, plus applicable tax. Monthly billing totals about $155.40 per year before tax, so the annual plan is usually cheaper if you keep Walmart+ for a full year.
Is Walmart+ worth it in 2026?
Walmart+ is worth it if you regularly use free delivery from your store, free shipping, fuel savings, pharmacy delivery, streaming, returns pickup, or in-store convenience features. It is usually most valuable for people who already shop at Walmart for groceries and household essentials.
What does Walmart+ include?
Walmart+ includes benefits such as free delivery from your store on eligible orders, free shipping with no order minimum on eligible items, member fuel savings, video streaming choice, free pharmacy delivery, Mobile Scan & Go, returns from home, early access deals, and other member perks.
Does Walmart+ include streaming?
Yes. Walmart+ members can choose either Paramount+ Essential or Peacock Premium with ads at no extra cost. Members can only use one streaming benefit at a time and may be able to change their selection after a set period under Walmart’s current rules.
Does Walmart+ have free grocery delivery?
Walmart+ includes free delivery from your store on eligible orders, generally with a $35 order minimum and restrictions. Availability, timing, fees, substitutions, and delivery experience can vary by location.
Is Walmart+ better than Amazon Prime?
Walmart+ may be better if your main use case is groceries, household essentials, store delivery, fuel savings, and Walmart shopping. Amazon Prime may be better if you order from Amazon frequently, use Prime Video heavily, or want a broader marketplace and digital benefits.
Who should cancel Walmart+?
Consider canceling Walmart+ if you rarely shop at Walmart, do not use delivery or shipping perks, do not watch the included streaming service, do not use fuel or pharmacy benefits, or notice that the membership encourages extra spending.
Is Walmart+ Assist worth it?
Walmart+ Assist can be worth it for eligible members because the lower monthly price makes the break-even point easier to reach. If you qualify and regularly use Walmart for groceries, delivery, shipping, or household essentials, it is worth comparing against the standard Walmart+ plan.
Editorial standards & sources
We prioritize official Walmart pricing, help pages, benefit disclosures, and membership terms first. We also compare competitor coverage to identify missing reader questions, practical decision points, and value gaps.
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Walmart+:
Official Walmart+ membership page -
Walmart+ pricing and benefits:
Walmart+ Membership Help Center -
Walmart+ Assist:
Walmart+ Assist membership page -
Walmart+ delivery and shipping benefits:
Walmart+ free shipping and delivery help page -
Walmart+ streaming benefits:
Walmart+ streaming benefits help page -
Walmart+ terms:
Walmart+ Terms of Use -
Competitor benchmark:
NBC Select Walmart+ overview -
Competitor benchmark:
Clark.com Walmart+ review
Bottom line: Walmart+ is worth keeping when it reduces real shopping, delivery, shipping, fuel, or streaming costs you would have paid anyway. It is worth canceling when it becomes a habit subscription that quietly increases convenience spending.
Next move
Before renewing Walmart+, check your last 90 days of Walmart orders, grocery delivery usage, fuel savings, streaming activity, pharmacy benefits, and subscription overlap. If you are using Walmart+ often, keep it. If you are keeping it because canceling feels inconvenient, test one month without it.